Founder and Chair – LMFC
Vice Chair – LMFC
President and CEO – The Bank of Northern Michigan
SVP of Shared Services - LMFC
Senior Vice President, Traverse City Market Manager
I think sales are the best part of any business and as my friend John says, ‘Nothing happens without a sale’.

I have been puzzled over the years about people’s concern (and in some cases, dread) about sales and particularly cold calling. I have attended more sales training program than I care to remember but I just came across a short article by Jeffrey Gitomer describing how to have a successful cold call. It is the best thing I have seen and will save you the time and money of attending a sales seminar. This works. I have done it for years and it takes all the mystery out of successful cold calling. Try it tomorrow.

I hope you and your people find it useful.

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